Isn’t it fascinating to see a child playing with the packaging more than the toy it carried? Well, kids respond to different packaging prototypes more than most parents or guardians think. Working with a versatile company that offers a wide range of toy packaging solutions for marketing, has several advantages. You can bring your toys to life with FDA compliant custom toy packaging by assembling your project faster and more economically.
Custom Toy Packaging
Toy makers and creative designers should look beyond the toy itself and customize the toy experience to make it special. Moreover, your customers will see the packaging before they explore, touch or even feel the product inside. You can miss out on significant sales if you fail to customize the packaging of your toys. Toy packaging prototypes help toy designers and sellers achieve the following objectives:
- Build a brand around the manufacturer or the toy itself
- Create a bond between the viewer and the toy
- Initialize an emotional attachment by using exceptional printing elements.
The Value of Ingeniously Packaged Toys
Every manufacturer of any merchandise wants to stand out in the retail stores by packaging products creatively, especially when it comes to producing competitive products such as games and toys. Although it’s v essential to have top-notch quality products, capitalizing on the visual advertisement is necessary to attract customers. And, the easiest way of capturing your customers’ attention is by using packaging innovatively. That involves shapes, font sizes, styles, and color schemes. In other words, it is prudent to use iconic packaging that will inspire a purchase.
Toy buyers see the product as a collectible or a consumable plaything. Meaning, they understand the value of premium packaging. Therefore, instead of slipping your great toys into disposable taped boxes, consider housing them in decorated metal cans, creatively cut PVC material or sturdy cardboard. You can also enhance the visuals by using high-resolution printing, embossing or imprinting depending on your preferences. Regardless of whether you are a toy designer or budding entrepreneur who just joined the toy manufacturing industry, it is important to know that you have one shot to create a lasting impression for your products from the shelf.
Tips to Give Your Toys a Unique Advantage
Remember, kids, love colorful and bright objects. Therefore, you need to visualize what your consumers will be interested in before selecting the right toy packaging prototypes. For instance, instead of using too much text, you should include the toy title and a snappy one-liner that describes the toy in a few words. The intention is to inspire customers to pull it off the shelves and not to explain what the toy is all about or your company. However, you have to ensure the design and entire toy packaging is not cluttered or ambiguous. For a more eye-catching effect, you should focus on using primary colors rather than neutrals.
Although copying your competitors may make your product seem like an imitation, it is essential to try and strategically use a size that is similar to other toys within your theme. Furthermore, retailers tend to arrange similar sized products together to save space and for a tidier appearance. This is also another way to gauge how your products are performing in the competition. Avoid small tuck boxes that may encourage retailers to group your toys with similarly packaged goods that are probably not in your theme.
Using packaging prototypes for trade shows and conventions
Packaging prototypes are not only significant when you have an already established toy product, but also for emerging creations. You need a spectacular toy packaging prototype for your upcoming events or shows to showcase your creativity and prepare your esteemed clients for what is in store for them in advance.
An established toy packaging prototype company will immensely help you in coming up with different prototypes suitable for all your needs. Remember, it is vital as a toy maker, to test packaging prototypes for different markets to get an idea of what works best for different customers. Testing various markets before you launch your product will help in strategically targeting the right audience and minimize the overall cost of production by reducing wastage of resources.
At White Graphics Inc., we offer unrivaled print solutions for product packaging. We are creative with our designs, and we aim at taking your packaging to the next level. Contact us today for more information.